Product Features:
*Warm White SMD LED 3000-3500K
*High Brightness, white color
*High luminance efficiency and low power consumption
*Hours Maintenance - Over 100,000 hours of estimated life
*Easy Installation, 3M Self adhesive back side
*Matched Joint connector and direct soldering
*The flexible LED strip can be divided into 10cm (Approx. 4 inches)segment!
*1 year limited warranty

"10cm Segment"

Applications:
*Ideal for in advertisement and cabaret, cabinet, furniture, landscape and architectural lighting.  This include Cove, edge and Contours lighting. 
*The flexible LED strip with self-adhesive back nearly sticks to every kind of underground.
*Easy installation dedicated for room- and deco-light!
*Signs

5 Meters Reel:
Forward Voltage: DC12V, 14.4w/m
*Forward Current: 1200mA
*Viewing Angle: 120deg.
*Hours Maintenance: 100,000hrs
*LED Q'ty: 150pcs/reel, 30/m
*Standard: 5 meter/reel (196.85 inches/reel)
*Size: 5000mm x 10mm x 0.2mm
*Operating Temp.: -40ºC-85ºC
*Store Temp.: -40ºC-85ºC

**This product is non waterproof and have an IP Rating of 54.

**To see how many meters you can use together, refer to the controllers specs.